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Twitter has officially banned third-party apps - you can't sell ads through them.

Published: 2023-01-20

More than a week after it began blocking access to the Twitter platform for certain third-party apps, the company updated its developer policy on Thursday to not use the Twitter API or social media content to “create or attempt to create a replacement or similar service or product for Twitter apps ( Twitter Applications).


The updated rules clarify that “Twitter apps” refers to “consumer products, services, applications, websites, web pages, platforms and other offerings of the company, including, but not limited to, those offered through https://twitter.com and Twitter mobile apps. According to the Wayback Machine, a clause was added in the updated version of the rules prohibiting alternative services.


The company changed its developer policy after blocking access to a number of popular third-party Twitter clients, including Tweetbot and Twitterific, starting January 12. Application developers then reported that they did not receive any notifications from the company about this. Then, on January 17, the company's official developer account tweeted that the social network was "enforcing long-standing API access rules," causing "some apps to not work."


It should be noted that neither Elon Musk nor the development team has officially announced the rules update. The company does not have a public relations department.


The main reason for the blocking of third-party apps lies in the financial difficulties that Twitter has experienced since Musk took over the company, saddling it with billions of dollars in debt. Although some developers pay for access to the API, the company does not place ads through third-party clients, which reduces its ability to monetize the use of alternative applications.