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Elon Musk Continues to Cut Staff at Twitter, Including Head of Subscriptions at Twitter Blue.

Published: 2023-02-27

The Information publication is trying not to lose count, talking about the next wave of Twitter staff cuts. According to the source, Elon Musk recently said goodbye to about 200 employees who were responsible for technical support for advertising activities and infrastructure. Another victim was Esther Crawford, who was at the helm of the Twitter Blue paid subscription.


For the first time, Platformer announced the departure of the leader in this direction from Twitter. In addition to the Twitter Blue subscription, her responsibilities included preparations for the implementation of the future Twitter payment platform. In addition to Crawford, the bulk of her team lost their jobs. Esther Crawford, after the purchase of Twitter by Elon Musk at the end of October last year, established herself as one of the active managers by posting a photo of herself in a sleeping bag on the office floor.


Speaking of other downsized Twitter employees, some of them learned about their status from emails received on Saturday evening, others had to guess about it from the loss of access to corporate information systems. Among the laid-off employees were the founders of startups Revue and Ueno, which were previously absorbed by Twitter. According to some estimates, the staff of the social network after the transition under the control of Elon Musk was reduced by more than 70% to about 2,000 people.


The New York Times later reported that Twitter had cut its staff by about 10% from its 2,300 staff in the past week, and the latest wave of layoffs affected a wide variety of professionals, including engineers responsible for the smooth operation of the social network's technical infrastructure.