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Tesla China chief to lead electric vehicle production in North America.

Published: 2023-01-03

The media has long been predicting the promotion of the head of the Chinese division of Tesla Tom Zhu, from now on he will lead the production and sales activities of the company in North America and Europe. At the same time, he will retain his current post of head of sales in the Asian region.


According to the source, Tom Zhu remains the vice president of Tesla in China. In fact, he is now becoming the second most important head of the company after Elon Musk himself. From now on, his responsibilities include managing sales of electric vehicles in all regions of Tesla's official presence, as well as managing production at all of the company's enterprises, except for the recently launched one in Germany.


These changes in the personnel structure of Tesla's management have not yet been officially confirmed, but they may give the company's investors hope for the stabilization of the stock price, as Elon Musk's passion for solving Twitter problems during the main part of the last year contributed to the decline in the automaker's securities quotes. If a "strong business executive" like Tom Zhu, who turned the Shanghai site into Tesla's largest facility in a short time, gets at the helm of Tesla, then things will go uphill for the company.


Tom Zhu joined Tesla in 2014 and is a native of China but now a New Zealand citizen. When the Shanghai facility went into a two-month lockdown, Tom Zhu lived on site along with key personnel to ensure the operation of production. The apartment he occupied was located a ten-minute drive from the Tesla plant in Shanghai, and whether Tom Zhu was destined to change his place of residence after a new appointment is still difficult to say. In fact, Zhu was already present in the December picture with the Tesla plant in Texas, which may indicate his involvement in preparations for the mass production of Cybertruck pickups and an updated version of the Tesla Model 3.